The Answer Factory: Demand Media and the Fast, Disposable, and Profitable as Hell Media Model ⇒
10 November 2009, late morning
Demand Media uses a computer algorithm to decide what sorts of articles or videos to produce. “You can take something that is thought of as a creative process and turn it into a manufacturing process.” It farms that work out to an army of free lancers, who do the work on the cheap. It then puts them online, runs ads, and makes a shit load of money. This is incredible and bizarre.
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